Business and Its Environment
Product Description
Businesses compete in many ways, including nonmarket areas like corporate responsibility. Learn how to sharpen your firm’s competitive edge. Baron’s integrated approach combines the disciplines of economics, political science, law, and ethics to provide a deeper understanding of the managerial issues that arise in the business landscape. The sixth edition retains the structure, much of the subject matter, and the conceptual frameworks of the fifth edition but adds two new chapters. The entire text has been updated with new conceptual materials and applications.
Strategy and the Non-Market Environment; Public Politics and Non-Market Strategy; Government and Markets; International Political Economy; Ethics and Corporate Social Responsibility
Today’s businesses need to compete in both the market and nonmarket arenas. Written to assist managers improve the performance of their businesses, this text teaches readers how to balance shareholder profits and the consumer appeal of corporate social responsibility.
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The author provided some good examples to demonstrate some business’s environments. The book is very readable. You will get bored if you have exposed to industrial organization or some applications of game theory.
Rating: 3 / 5
Business and Its Environment
The author provided some good examples demonstrating a picture of business and its environment. People who have exposed to Industrial Organization (or at least some levels of application of game theory) will get bored of all arguments without mentioning anything about its quantitative aspect.
Rating: 4 / 5
Business and Its Environment
This book was delivered in the time and condition in which the seller stated. Thanks.
Rating: 5 / 5
Business and Its Environment
This book is an easy read. It has tons of useful information. I would recommend this book.
Rating: 5 / 5
Business and Its Environment
I’ve read a good chunk of this book during a B-school elective on non-market strategies, and found it imparted some valuable information. It’s not very prescriptive if that’s what you’re looking for. But it made me feel like I got something out of the class despite an unstellar professor.
Rating: 3 / 5
Business and Its Environment